Prime Minister Ben Chifley launched the car 'made
in Australia, for Australia' in 1948, and nobody guessed
what a runaway success this plain and practical sedan
would immediately prove to be. Australians took the
Holden straight to their hearts, commencing a love affair
that continues to this day. Demand outstripped supply
and the waiting list stretched through 1949 and beyond.
Although its official model code is 48-215, the first
Holden is widely known as the FX.