British and European Car Spotters Guide - 1923

Pictured left is a 1923 poster marking the official inception of Alfa Romeo. The model depicted is the 1921 20/30hp limousine.

1923 Alfa Romeo P1 Grand Prix was designed by Merosi. Due to a practice accident at Monza, in which Ugo Sivocci (at the wheel in this picture) was killed, the car was never raced.

It could be argued that the Austin 7 transformed motoring for residents of the UK as Henry Ford’s Model T did for the Americans. The Seven would be built for 17 years between 1922 and 1939, filling a market segment between the cycle-cars and the more established larger cars of the day. The Seven was powered (if that's the right word to use) by a puny 42ci 696cc side-valve engine, although this would be later “enlarged” to a whopping 46ci (747cc). The fact that it was relatively underpowered did not deter the buyers, the car soon accounting for nearly 40% of all new car sales in the UK.

The 14hp Bean Fourteen was introduced in November 1923, and featured dual ignition and four-wheel brakes as options.

1923 Morris Cowley four-door.